Nissan KSA launches first of its kind road side assistance app tailored for female drivers

The Sanadek RSA application service is offered free with the purchase of any Nissan vehicle

RIYADH, Saudi Arabia (January 30th, 2020) – Nissan KSA recently launched the first of its kind Sanadek Road Side Assistance (RSA) application designed exclusively to empower female drivers. With the unique Sanadek application, Nissan Saudi Arabia takes its #SheDrives initiative a step further, offering female drivers in the Kingdom safety and peace of mind on the road.

The Sanadek RSA application is exclusive to Nissan and is the only RSA application tailor made to fit the needs of female drivers. Services include towing, fuel delivery and ignition service, tire repair, full accident solutions and door to door service for periodic maintenance. The service is offered free of charge* with any purchase from Nissan and is available on Apple store and Google Play for both iOS and android operating systems.

Managing Director of Nissan Saudi Arabia, Bader El Houssami, commented: “The Sanadek launch reaffirms Nissan KSA’s commitment to empowering female drivers in  the Kingdom. With so many women looking to get behind the wheel for the first time, we aimed to offer a solution which would boost their confidence on the road and ensure they have all the support they need when faced with any issues. We hope that Sanadek will alleviate any doubts that women may have about driving and give them the peace of mind of knowing that help is just one touch away.”

Traditionally when faced with car trouble, drivers would need to contact a towing company, seek help from a family member, or even request help from a stranger on the road. This can be an extremely stressful and time consuming process for drivers whose sole aim is to get to their destination. Sanadek puts the solution to all of these issues at the driver’s finger tips. Powered by Nissan’s advanced technology, the app offers the fastest, safest and most innovative roadside assistance experience, allowing women throughout KSA to benefit from its services. 

Nissan is currently the only automotive brand to offer RSA services exclusively tailored to women and is committed to continuously find new ways to empower them by offering innovative solutions.